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AT&T will offer Napster Mobile with 5 million songsBy Sindre Lia, Monday 22 October 2007
AT&T customers will get access to Napster Mobile's massive, yet expensive music catalog in mid-November.

AT&T today announced that wireless customers will soon be able to download more than 5 million full-track songs over the air from Napster.

Beginning in mid-November, the Napster Mobile service will enable AT&T wireless customers to search a music catalog with more than 5 million songs, preview samples of each song and purchase and download their favorite music from their wireless handsets in less than a minute. Customers will have the ability to download five tracks a month with the Napster Mobile Five-Track Pack option for a discounted price of $7.49 ($1.50 per song) or purchase songs a la carte for a whopping $1.99. Put mildly, it seems like legal music downloads doesn't suit Napster well.

Napster Mobile will also feature joint delivery, sending a track to the user's wireless handset while making a duplicate copy available for download to the user's PC at no additional charge. An e-mail notice will be sent to the user's PC and will provide a link to download the new song.

AT&T will kick off its new Napster Mobile music download service by featuring music content from Matchbox Twenty and the band’s new album, "Exile on Mainstream," within the AT&T Mobile Music platform on wireless phones. This will include exclusive content from live concert performances on MobiTV and the company’s forthcoming MobiVJ service; corresponding live tracks on Napster Mobile; and ringtone features.

With today's announcement, AT&T is reinforcing the company's commitment to delivering anytime, anywhere access to content. In addition, AT&T will be the only national provider to enable customers to purchase full-track songs over the air from both Napster and eMusic, the world's largest retailer of independent music.

In addition to Napster Mobile, AT&T is also announcing two new music applications: MobiVJ, a streaming video service, and VIP Access, a mobile fan club and discovery service. MobiVJ is accessible now by pressing the Music Note key and selecting Shop Applications on the company's portfolio of music phones, and VIP Access will be available in early November.

With MobiVJ, AT&T's wireless customers will be able to stream MobiTV music video channels, from up to eight genres, directly to wireless handsets for $6.99 a month. With VIP Access, customers will be able to search artist biographies and discographies, sample new music, participate in polls and receive breaking alerts via text messaging services for $2.99 a month.
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